Wednesday, January 29, 2020

Kfcs Explosive Growth in China Essay Example for Free

Kfcs Explosive Growth in China Essay Kentucky fried Chicken (KFC) has achieved another milestone in delivery. The explosive growth in Asian region most particularly in their current trends in China that KFC fried chicken, burger and fries is gaining its way to superstardom. In China, Yum! Brands is opening a KFC store every day. But this is not the KFC you know in America. A recent case study written by professor David Bell and Agribusiness Program director Mary Shelman reveals how the chicken giant adapted its famous fast-food formula for the local market. Key concepts include: In China, KFCs strategy was to be part of the local community, not be seen as a foreign presence. (Su, 2011) China division chairman and CEO Sam Su combined the best ideas from the US fast-food model and adapted them to serve the needs of the Chinese consumer. Only a small number of menu items would be familiar to Western visitors—the Chinese KFC offerings include fried dough sticks, egg tarts, and foods tailored to the tastes of specific regions within the country. To counter concerns about fast food and obesity, Su offered a healthier menu and supports exercise and youth events. The traditional strategy is the involvement of their culture has largely influence the family ties to consider their food. According to Bell (2011) one key issue the case examines is how to implement the rollout of a fast-food chain involving so many stores across such a vast—and regionally different—country.† (Stravish, 2011) When their customers walked into their restaurant they see Chinese customer service. Chinese food and Chinese employees welcome customers and that’s why it becomes easy for them to initiate interaction. Sus strategy was that KFC would not be seen as a foreign presence but as part of the local community â€Å"There is no room for ego,† (Su, 2011) China doesnt have the same culture of individualism that is present in the United States. (Su, 2011) Along with being smart, driven and great entrepreneur, Su hired the right people. For Su, this meant employees who read and spoke the language, who understood the restaurant business and Chinese consumer, and also experience on doing business in the Western way. Trained labor is a very valuable asset even in a land of 1.3 billion-plus people. (Stravish, 2011) The large conflicting crowd should have one idea about the taste and preference as much as possible they have outperformed the number one fast food chain, which is McDonald. Sam Su also consider diversification of food items so that they can cater to a wider customer range especially those  people who are healthy conscious about their body, they offer fat free food and vegetables menu to their customers that attract and re-invent even more heterogeneous customer demand. The wide variety of choices can help the customers to make healthy options and balance diet, their strategy also involve presenting their choices. They have also practice sponsorship and promotion about healthy living in 2010 that has become another successful endeavor on their part that various exercises has been promoted inside the stores and customers are free to join, they have gathered at least 260,000 customer participants in 438 key cities. Their promotion has been very successful that makes their store even more popular. (Starvish, 2011) KFC and China has become a Yum Republic. It is certain that globalization not only helps KFC profits, but it’s international, which benefits China and the consumers. Additionally some of their popular food sisters company includes Taco Bell, Pizza Hut, Long John Silver and AW All American Food. I believe globalization happens to be great for the country and the overall market economy because it promotes prosperity to participating countries. All that we need to do is educate people on multiculturalism and diversity within the work place, as well as the sensitivity of culture within participating countries. Opportunity costs, trade terms, balance trades, comparative advantages, changes in consumption and production, and how much cheaper it is to purchase than to produce are some benefits to globalization. The greater interdependence that globalization is causing means an increasingly freer flow of goods, services, money, people, and idea across national borders. (WildWild, 6th ed, pg 6) Su has done a great job on hiring employees that know the language, understand the business and Chinese customers, and also having experience on doing business the Western way. Because of technological changes, continuous development and research, the market economy remains to be dynamic. Reference: Starvish. (2011). KFCs Explosive Growth in China. HBS Cases. Retrieved from http://hbswk.hbs.edu/item/6704.html WildWild. International business: the challenges of globalization/ John J. Wild, Kenneth L. Wild- 6th ed.

Tuesday, January 21, 2020

A Farewell To Arms by Ernest Hemingway Essay -- Farewell Arms Hemingwa

A Farewell to Arms is a novel by Ernest Hemingway about an American ambulance driver in Italy during World War I, and the nurse, Catherine Barkley, with whom he falls in love. The story is narrated by his driver, named Frederic Henry. Whether or not this book is truly an anti-war novel is debatable, but it well depicts the effects an ongoing war has on soldiers and how the men try to numb this pain. Henry's close friend at the front, Rinaldi, forgets the war with the help of sex and seduction, the priest takes comfort in God, the Captain has humor and jokes about the priest, and almost all drink profusely, taking wine and brandy like water. But the most important and notable attempt to escape from the pain of war is Henry and Catherine's: they hide from the real world in their imaginary tales of love, then become buried in obsession with each other, but, eventually, they truly love one another. Mr. Henry meets Ms. Barkley (very appropriately) in the springtime. Rinaldi originally was planning on having a relationship with the English nurse, but forfeited her to Henry when he saw their mutual interest. When Catherine and Henry first met, she was carrying a rattan stick, and Henry asks about it. Catherine explains: "‘It belonged to a boy who was killed last year'... ‘He was a very nice boy. He was going to marry me and he was killed in the Somme.'" (Hemingway, 18) The fact that she is carrying around one of her fiancee's possessions shows that she is still mourning his death. Catherine, wanting escape from the grief of her fiancee‘s death, and Henry, wanting to forget about the war, begin their relationship. Since their relationship was born of a need for entertainment rather than real mutual interest, it started off as... ...the end the world kills you. Catherine gets a hemorrhage, and Henry pleads with God not to let her die. Before she does, she tells Henry that she wants him to have other girls. Even while dying she was thinking about Henry's happiness, a sure sign of honest love. Catherine dies, and Henry walks to his hotel alone, in the rain. Henry and Catherine both tried to hide from the pain of reality in each other. Their relationship started as a meaningless game, but as their need for companionship grew they became obsessed with each other and their love. Finally, when the fantasies and dreams were not enough, they literally ran away from the war together. In the end, even though their love started as a lie, it is obvious that they both held a true love for each other. Works Cited Hemingway, Ernest. A Farewell to Arms . New York: Scribner Classics, 1997. Print.

Sunday, January 12, 2020

Wade and Tavris

Two of the renowned authors in the field of psychology Carole wade and Carol Tavris have been vocal in delivering psychology books which are famed for their critical thinking ideals. The topic of motivation has been high on their agenda and the two authors borrow heavily from Abraham Maslow who was a humanist psychologist. Most of Abrahams work involved ideals such as â€Å"self actualization and human potential†. Most of his work revolved around the concept of gaining fulfillment and attempting to get it by rising through various levels of needs. This as Abraham came to describe is the â€Å"hierarchy of needs† which is a pyramid. Abraham described it as one that provided â€Å"motivational strivings† for people to achieve its various stages. Maslow proposed a number of levels that make up the pyramid (Abraham, 1999). The bottom level contains basic needs; the second level contains security needs, with affection and belonging being in the third level. The fourth level contains self respect and self esteem needs while the last and fifth level is the self actualization (Wade and Tavris, 1998). Maslow emphasized the needs to fulfill the basic needs to some certain degrees before the other stages in the pyramid can be attained. Wade and Travis describe motivation as â€Å"an inferred process within a person or animal that causes movement either toward a goal or away from an unpleasant situation†. The authors argue that a competent animal will obviously have motives to achieve. Thus people will generally have the tendency of going through the various stages in the hierarchy of needs and thus possess goals and aspirations. The two individuals assert their positions that goals will have the effect of improving motivation but they have to be pegged on certain conditions. The two argue that in order for the goals to improve motivation then some of the characteristics that they have to posses is that they should be specific, challengeable but achievable and framed in such a way that what is being wanted supersedes what is unwanted. Wade and Tavris go further to describe types of goals which are performance and mastery (learning) goals. The two describe performance goals as those that are framed in such a way that an individual has enhanced performance in front of others and thus is judged favorably with little or no criticism being directed in his direction. Masterly (learning goals) on the other hand are framed in such a way that the individual works towards increasing his competence and skills. With these the two authors suggest that an individual’s main motivation will be to perform well in front of others or learning the skill for the satisfaction of it. The two renowned personalities tend to argue that praise may not be a motivation and they show this by giving an example of how a child may loose the pleasure or motivation of learning if the child is being praised for being smart. Motivation is regarded as one of the powerful tools that has the capability of enhancing performance and when the right form of motivation is found then the individual will achieve higher. Self efficacy which is an individuals belief that he they are capable of attaining goals, being efficient and learning new skills is one of the best motivations that an individual can have (Bandura, 1997). However the motivation will only work when the goals that are desired are achievable and thus the expectation that is pegged to the motivation should coincide with the attainability of the goal.

Saturday, January 4, 2020

Formation Reaction - Chemistry Glossary Definition

A formation reaction is a reaction where the one mole of product is formed. Formation Reaction Example Hydrogen and oxygen combine to form water by the formula:2 H2 O2 → 2 H2OThe formation reaction of this process is:H2 Â ½ O2 → H2O